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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google rich cards, AdWords store visits & fake news appeared first on Search Engine Land.
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Columnist Andrew Ruegger believes that when it comes to what the future holds for paid search, programmatic could be key. The post The future of paid search buying appeared first on Search Engine Land.
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Social media is now an integral part of marketing — spending on social media is expected to double to 25% of marketing budgets by 2020. Yet, nearly half of digital marketers say they can’t prove the bottom-line impact of social media on their businesses. Join our panel of experts as they show...
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Google says it wants to prevent fake news from spreading, but the search giant has serious challenges in actually curbing it. The post Why Google might not be able to stop “fake news” appeared first on Search Engine Land.
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Spotted on mobile, the extensions display in a swipeable carousel. The post Google is testing images in Sitelink extensions appeared first on Search Engine Land.
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Politics aside, data from the 2016 US Presidential election illustrates that intent-driven search data “trumps” demographics-based polling data. The post US Presidential election data: searcher intent vs. demographic polling appeared first on Search Engine Land.
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Columnist Andrew Dennis explains how link building is built on the same fundamental principles as effective marketing: thorough research, strategic promotion, carefully crafted messaging and sustained effort. The post Link building is (specialized) marketing appeared first on Search Engine Land.
Please visit Search Engine Land for the full article. a message brought to you by Wayne Vass SEO This article first appeared on: The post %%POSTLINK%% appeared first on %%BLOGLINK%%. Google adds Store Visits data to AdWords distance & location reports ahead of Black Friday11/22/2016
The company also released a compilation of insights on Black Friday mobile and in-store shopping behaviors. The post Google adds Store Visits data to AdWords distance & location reports ahead of Black Friday appeared first on Search Engine Land.
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Google updated their structured data documents to support new rich cards and their suggestions around AMP HTML. The post Google Rich Cards expand to local restaurants and online courses appeared first on Search Engine Land.
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google Home Services ads mobile, live popular times in Maps & SEO KPIs appeared first on Search Engine Land.
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