The latest exact match update from Google looks promising for search marketers hoping to capture more relevant traffic but hesitant to switch away from phrase or broad match keywords.

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Google’s Gboard has some competition for its search-enabled keyboard now.

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The new Google My Business API adds read and respond to customer Q&A, read reviews in bulk, identify unclaimed locations, report location issues and much more.

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Combat spammy inbound links, affiliate hijacking and scraping content to avoid negative impacts on your rankings.

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Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

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Google local has its share of spam and manipulation issues. There’s a form you can use to report some of those violations.

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Understanding how dynamic content works is easy. Implementing it can be much trickier.

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90 percent of respondents believe Google’s focus on proximity “frequently or sometimes” harms search results quality.

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This experiment uncovered no direct way to bypass the First Link Counts Rule with modified links but it was possible to build a structure using Javascript links.

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SMX has it all. Actionable, tactic-rich sessions. Expert speakers. Join us in San Jose.

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