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A bug allowed Facebook posts with nudity, violence, Russian propaganda to appear in users’ news feeds.
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How paid search marketers can address brand measurement challenges and grow in their careers3/31/2022
Brands are facing huge data measurement challenges. At SMX Next, Pascal Skropke and Andreas Reiffen show how paid search marketers can address them — and meet career goals along the way.
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Developers will gain access to Privacy Sandbox’s newest measurement proposals: Topics, FLEDGE and Attribution Reporting.
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But before pulling ad spends to different platforms, it is worthwhile to assess the current account performance and make adjustments from that data.
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This is to help searchers better understand if they should trust the search results displayed by Google.
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Fake celebrity-endorsed ads, account takeover attempts increased, according to Microsoft’s ad safety year in review.
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Plus, you can now pull Discover and Google News traffic data into Data Studio using the Search Console connector.
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Maximize Lift used details input by advertisers about their brands and products to generate content to be used in Brand Lift surveys.
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About 70% of the 250 marketers we polled said they planned to switch and will handle the migration internally.
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Take the time to review your communication plan to keep your projects on track and your clients happy.
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