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Will Googles Ad Disclosure schema catch on?

7/31/2020

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It’s among several initiatives the company is working on as privacy takes center stage.

Please visit Search Engine Land for the full article.


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Why SEOs should care about brand

7/31/2020

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Brand is already affecting the performance we are held accountable for, so we can use the data we have as SEOs to benefit the whole company.

Please visit Search Engine Land for the full article.


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5 tips for starting international PPC

7/31/2020

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Be ready to watch for nuances of your targeted regions and adapt your strategy on a regional basis as you begin to track performance.

Please visit Search Engine Land for the full article.


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Google adds Black-owned business attribute to local listings

7/30/2020

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The attribute can show when listings appear in Search and Maps and is part of several initiatives aimed at supporting Black business owners.

Please visit Search Engine Land for the full article.


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Feedback optimization: A user-first approach to SEO

7/30/2020

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Feedback optimization is the process of using readers’ comments to improve your content. See how this strategy can improve SEO performance while creating better search results for your audience.

Please visit Search Engine Land for the full article.


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Google Search Console adds image license structured data support

7/30/2020

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Now you can debug your image license markup in the Rich Results test tool or in Search Console.

Please visit Search Engine Land for the full article.


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Bings new URL Inspection tool: What it does and why to use it

7/30/2020

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A quick side-by-side of Bing vs Google’s URL Inspection tools.

Please visit Search Engine Land for the full article.


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Google blows up ad headline font in new test

7/30/2020

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Headline one goes big in this latest Google Ads test.

Please visit Search Engine Land for the full article.


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Did the Facebook Ads boycott actually work?

7/30/2020

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Ad spending data from thousands of advertisers suggests the boycott had little impact on Facebook’s revenues.

Please visit Search Engine Land for the full article.


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Microsoft launched revamped Bing Webmaster Tools

7/30/2020

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With this launch, Bing added a URL inspection tool with some exciting features.

Please visit Search Engine Land for the full article.


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