Blog Archives

How to optimize account structure in an era of automation

4/29/2022

Learn how you can maximize the positive impacts of automation while maintaining the necessary level of autonomy.

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Microsoft Advertising brings cash back incentives to ads

4/29/2022

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The company announced several inventive new features during its Elevate 2022 event.

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LinkedIn is rolling out a new website link feature

4/29/2022

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LinkedIn now lets you add a website link that will appear at the top of your profile. And you can customize the link text.

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Bingbot user-agent change coming in the Fall of 2022

4/28/2022

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Bing will stop using the historical user-agent and transition fully to the new user-agents.

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Google lets users limit three more types of ads on YouTube GDN

4/28/2022

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Users can opt-in if they want to see fewer YouTube and Google Display ads for pregnancy, parenting, dating and weight loss.

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Baseline analysis for your SEO strategy

4/28/2022

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Having a proper benchmark of where your SEO campaign started will help you evaluate your progress. Here’s how to find the data you need.

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Google Ads API v10.1 is now available

4/27/2022

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v10.1 brings support for discover campaigns, campaign groups, local service campaigns and more.

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Google Microsoft report strong search ad revenue growth

4/27/2022

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Alphabet and Microsoft released earnings last night. Here are the key stats and takeaways for marketers.

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How the Google Ads extensions upgrade may impact your accounts

4/27/2022

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All Google Ads accounts are being migrated to upgraded extensions. Here’s a guide to what’s new and what’s going away.

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Is the Google Business Profile Manager going away for multi-locations businesses as well?

4/27/2022

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Previously Google said the Google Business Profile Manager will remain for larger businesses that manage multiple locations but maybe that is not true?

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