Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Dynamic search ads, Google Keyword Planner & e-commerce SEO appeared first on Search Engine Land.

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Query matching set to improve over several months. The post Google says Dynamic Search Ad targeting will soon get better appeared first on Search Engine Land.

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Technical glitches and close variants (sometimes) come to Keyword Planner The post What the heck is going on with Google Keyword Planner? appeared first on Search Engine Land.

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Columnist Amy Bishop shares details from a session at SMX Advanced in which panelists discussed how to best collaborate with cross-functional teams to build integrated paid search and paid social strategies. The post SMX Advanced recap: Using Paid Search & Social Together to Deliver the...

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Looking to (re)launch your e-commerce website? Columnist Trond Lyngbø urges you to involve an SEO expert before you make any decisions. The post How e-commerce SEO matters in strategic redesign of web shops appeared first on Search Engine Land.

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Currently available only on Android, Google says the new features will be coming soon to iOS. The post Google Maps Android users get multi-stop directions & new Your Timeline features appeared first on Search Engine Land.

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How have the SERPs changed in recent years, and what's on the horizon? Contributor Dan Leibson summarizes Dr. Pete Meyers' presentation from SMX Advanced 2016. The post SMX Advanced recap: Dr. Pete’s Guide To The Changing Google SERPs appeared first on Search Engine Land.

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Columnist Russell Savage shows how you can integrate information from IBM Watson's API into your AdWords scripts to get keyword information from webpages. The post Leverage the power of IBM Watson in your AdWords campaigns appeared first on Search Engine Land.

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Google announced they are now showing richer earthquake related information right at the top of the search results for earthquake related queries. They want to give people who feel a tremor quick and authoritative information about what they just felt. Google said the “information will...

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A new landing page on Google Shopping flows a lot like a product page on Amazon with product details, seller details, reviews, links to related items and more on a single page. The post Spotted in Google PLAs: “Special Offers” filter & an ad that links directly to a new Google...

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