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Googles local ads tips for the back-to-school shopping season

7/30/2021

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More than 50% of North American back-to-school shoppers say they’ll check for in-store inventory online before heading to a store, according to Google.

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Did Google admit it uses click data for search? Not really.; Fridays daily brief

7/30/2021

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And, you’re no longer allowed more than one ClaimReview element per page.

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Display & Video 360 gets new frequency and reach metrics

7/29/2021

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The real-time view of reach gains may help advertisers better evaluate campaign performance.

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Twitter pilots a new product carousel that can appear in profiles; Thursdays daily brief

7/29/2021

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And, ways to prioritize your mental health as we step away from the pandemic.

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Google now limits one ClaimReview element per page

7/29/2021

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Previously, Google’s guidelines allowed for multiple Fact Checks per page but that has changed.

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Googles universal search results bid for placement and may be influenced by clicks

7/29/2021

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In the Search Off The Record podcast, Gary Illyes of Google described how Google ranks news, images, videos and other indexes within the main search results.

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Twitters Shop Module pilot adds a product carousel to profiles

7/28/2021

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Shop Modules are rolling out with a handful of brands in the U.S., and only domestic English-language users on iOS can currently see it.

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The Google link spam update is rolling out; Wednesdays daily brief

7/28/2021

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And, the review stars are back in Google Search results.

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Instagram is disabling interest and activity-based targeting of underage users

7/27/2021

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Advertisers’ targeting options for users under 18 will be limited to age, gender and location.

Please visit Search Engine Land for the full article.


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Google passes on 2% Regulatory Operating Cost for ads served in India and Italy

7/27/2021

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Google will start applying the surcharge beginning on October 1.

Please visit Search Engine Land for the full article.


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