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The line between subdomain leasing and alternative revenue strategy

8/30/2019

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How search engines handle subdomain leasing may carry implications for all businesses.

Please visit Search Engine Land for the full article.


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Google now showing competitor ads on local business profiles

8/29/2019

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The unit is from Local Campaigns and businesses cannot pay to remove them.

Please visit Search Engine Land for the full article.


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3 Trends from Prime Day 2019 to guide your Black Friday and Cyber Monday Amazon strategy

8/29/2019

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Sellers focusing budget and discount efforts on specific, strategic product lines, rather than an entire catalog, are likely to see the biggest sales bumps.

Please visit Search Engine Land for the full article.


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Bing Webmaster Tools allows site verification via Google Search Console

8/29/2019

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The beta option enables site owners to skip verification by importing.

Please visit Search Engine Land for the full article.


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The importance of an effective review management workflow

8/28/2019

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Brands are at the mercy of third-party review management sites so it’s important to monitor and manage this process as best you can.

Please visit Search Engine Land for the full article.


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Google moves to simplify standardize content policies for publishers

8/28/2019

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The updates will go live in September and apply to all publishers using AdSense, AdMob and Ad Manager.

Please visit Search Engine Land for the full article.


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Whos speaking at SMX East?

8/27/2019

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Search marketing legends, fresh faces with something to share — and, of course, your friendly neighborhood Search Engine Land editors! Who will you meet at SMX East?

Please visit Search Engine Land for the full article.


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Video marketing tops list of marketers priorities voice search ranks low

8/27/2019

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According to the study from Mondo, only 17% of marketers have plans to optimize their websites for voice search in the next 12 months.

Please visit Search Engine Land for the full article.


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Yelp adds new personalization features in bid to regain local momentum from Google

8/27/2019

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The new capabilities are the beginning of ‘major product changes’ according to the company.

Please visit Search Engine Land for the full article.


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Review fraud: Hijacked Amazon reviews a big problem says Consumer Reports

8/27/2019

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The fake reviews problem on Amazon isn’t going away any time soon.

Please visit Search Engine Land for the full article.


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