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Over the past few months, Google has been rolling out new icons within the Google Ads console.
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This update seemed to be focused on changes around proximity and distance.
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On the hunt for something new? Check out who’s hiring in search marketing this week.
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The new features may make it even harder for OTAs to compete in the search results.
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An optimized site structure serves as the foundation for SEO success. At SMX Create, Niki Mosier shared how to strengthen those foundations and identify opportunities for greater search visibility.
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It’s difficult to find value in mounds of data. At SMX Next, Murat Yatağan shared how SEOs can use data segments to build successful campaigns.
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Searchers can now dock places they find in Google Maps to the bottom of the map interface.
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Many SEOs have reported being unable to access Google Search Console.
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Google also announced more Lens integrations for Chrome as well as the rollout of the “Your carts” card.
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This overlapped other ranking updates and a Google map and local pack update design change.
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