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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Bing Ads new campaign setup process, SEO on a budget & today’s Google Doodle appeared first on Search Engine Land.
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I’m sure you’ve seen that MarTech Europe is next week, 1-2 November, in London. I wanted to reach out one last time to invite you to join us and remind you of the great things to look forward to at MarTech: Hear from the experts: leading brands will share how they’ve integrated marketing...
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The new workflow offers more access to features and functionality during the initial setup. The post Bing Ads rolls out a new, more comprehensive campaign setup process appeared first on Search Engine Land.
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Columnist Lori Weiman makes the case for why it's worth seriously focusing on -- and defending -- your own branded terms in paid search. The post Using PPC brand protection to decrease campaign costs by 51% appeared first on Search Engine Land.
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Think you don't have the resources for an effective SEO program? Thank again! Columnist Dianna Huff shares a case study detailing how a small business was able to make big gains with a limited budget. The post SEO on a budget: How a small manufacturer started a program from scratch appeared first...
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Designed by Doodler Gerben Steenks, today's Doodle pays tribute to the Dutch scientist credited with being the world's first microbiologist. The post Antoni van Leeuwenhoek Google Doodle marks Father of Microbiology’s 384th birthday appeared first on Search Engine Land.
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google featured snippet failure, Bing radio search & AdWords targets appeared first on Search Engine Land.
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Want to know about California’s Proposition 63, a measure to control gun ammunition sales and large magazines that’s on the ballot within the state this month. Google has the answer. It’s a “deceptive ballot initiative that will criminalize millions of law-abiding...
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Searchers now use a wide range of devices to shop for nearby products and services, yet it’s a challenge for brands to find consumers online in the “near me” moments that matter. Join our panel of experts as they provide best practices and insights into how brands can connect with local...
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Columnist Adam Dorfman makes the case for using the power of data amplifiers to ensure your business location data is correct and consistent across the web. The post Is your location data being held hostage? appeared first on Search Engine Land.
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